Founding price — first 100 members. Lock the foundation for $49 (then $79) and lock founding rates on every module to come.
For the manager nobody trained

You got promoted. Nobody taught you how to lead.

You were great at the work, so they made you the boss. Then the training never came. If that's you — first week or fifteenth year — this is the one that was built for you.

85% of new managers receive no formal training. You're not behind. You were never set up. Let's fix that.

Start the training — $49 founding → See what's inside

A self-paced video course you keep for good, taught by founder Steven Allphin. Built on PATC — start from within.

85%
of new managers receive no formal training
The gap this was built to close
70%
of the variance in team engagement traces to the manager
Gallup, 100,000+ interviews
#1
reason people leave a job is their manager, not the company
Two decades of exit-interview data
The foundation training

People-First Leadership

One honest idea, taught the way it should have been the first time: the people who report to you aren't numbers on a dashboard. Here's how to lead like it — starting Monday.

The course

The full video training

PATC and the inner game, the three thinkers behind trust and honest feedback, how to run a real 1-on-1, give feedback that lands, and grow your people. Self-paced, yours to keep.

The handouts

The 1-on-1 Starter Kit

The question bank, the weekly cadence, your first-1-on-1 script, the five mistakes, and a one-page cheat sheet for your desk. The reps, not a recap.

The practice

Around the Table — $10/mo founding

Where your weekly 1-on-1s live. A separate, optional companion to the course — founding members lock $10/mo for as long as they stay. Cancel anytime from your profile.

The why

Built on PATC

Positive, Attitude, Thoughts, Confidence. It starts from within — the foundation Steven teaches, and the thing no leadership course gives you.

Steven Allphin
Your instructor

Taught by Steven Allphin — 10+ years leading ops teams at Zillow, Mynd, Spruce, and Homeward.

What’s inside

Every lesson, and how long it takes.

No mystery about what you’re buying. Here is the whole thing, lesson by lesson, with real runtimes.

People-First LeadershipThe foundation

About 25 minutes
  1. Welcome1:40
  2. Why It Matters1:57
  3. It Starts From Within2:19
  4. The Frameworks5:04
  5. Pause & Reflect1:53
  6. The New Manager1:59
  7. The 1-on-12:44
  8. Feedback & Radical Candor1:44
  9. Scenario Check1:52
  10. Developing Your People1:25
  11. Put It Into Practice1:20
  12. Reflection0:26
  13. What’s Next0:52

Two tracks, one course. You’ll watch The New Manager (1:59) or The Existing Manager (2:45) depending on where you are right now — everything else is the same.

The Aspiring LeaderIncluded

About 15 minutes
  1. Welcome1:38
  2. Why It Matters1:10
  3. The Foundation0:41
  4. It Starts From Within0:35
  5. The Frameworks0:33
  6. Three Thinkers1:25
  7. Manager vs. Leader1:16
  8. Pause & Reflect0:33
  9. Lead Before the Title0:28
  10. Lead From Where You Sit1:45
  11. The One-on-One1:28
  12. Feedback0:21
  13. Radical Candor1:10
  14. Cheat Sheet0:18
  15. Commitments0:11
  16. Closing1:20

For anyone leading before they have the title. Included with the foundation, never sold separately.

The four deeper modulesFull library

Read now, video coming
  1. Remote & Hybrid LeadershipWritten
  2. Difficult ConversationsWritten
  3. Goal SettingWritten
  4. Meeting StructureWritten

These four come with the full library. The written modules are complete today — frameworks, scripts, and exercises you can use this week. The videos are being recorded and appear in your portal as they land, at no extra cost. I’m not going to put a date on them I can’t keep.

Founding launch pricing

Start for the price of lunch.

The founding price is the lowest it will ever be — reserved for the first 100 members.

Foundation
$49
then $79
The People-First Leadership training and the Starter Kit — including the Aspiring Leader path if you're leading before the title. Everything to run your first month of real 1-on-1s.
  • The full video course, yours to keep
  • The Aspiring Leader path included
  • The 1-on-1 Starter Kit
Get the foundation — $49
Best value — save $86
The full library
$199
then $229 · $285 if bought separately
All five modules: the foundation plus Remote & Hybrid Leadership, Difficult Conversations, Goal Setting, and Meeting Structure. The whole leadership path, one price.
  • Everything in Foundation
  • All four deeper modules as they ship
  • Founding rate locked on every one
Get everything — $199
One module at a time
Coming later
$59 each
Remote & Hybrid Leadership · Difficult Conversations · Goal Setting · Meeting Structure. I'm recording them one at a time, and each will be sold on its own once it's ready. That isn't open yet.
  • Not open yet — start with the foundation or the library
  • Founding members keep the $59 rate when each one lands
  • Own the foundation? Add the rest later for $150
Start with the foundation

Secure checkout — powered by Stripe.

Buying the foundation alone? Add the other four anytime for +$150 — the bundle price, without deciding everything today.
The practice lives here

Around the Table

Managers don't need another tool. They need their attention back. Around the Table is where your weekly 1-on-1s live. It carries the cadence, the prep, and the history, so you walk in ready and spend the time on the person, not the paperwork. Less managing. More leading.

A simple monthly subscription, priced by team size — $10 a month for every 5 seats. Pay yearly and save two months. Founding members keep the lower rate for as long as they stay.

Up to 5 people
2 months free
$100/yr
That's $8.33 a month
Save $20 a year
$10/mo
$120 over a year
Cancel any month
Up to 10 people
2 months free
$200/yr
That's $16.67 a month
Save $40 a year
$20/mo
$240 over a year
Cancel any month

Bigger team? Same ladder — $30/mo up to 15 people, $40/mo up to 20. Yearly always saves you two months.

Cancel anytime, right from your profile — no hoops, no phone calls.

This is for you and your own team. Want it across other teams or your whole company? That's the Company plan — contact me and we'll set up onboarding and pricing together.

Separate from the course. The training is a one-time $49 you keep for good. Around the Table is its own optional subscription.

See Around the Table →
What you get
  • Shared 1-on-1 record — you and your report, same page
  • Weekly cadence that won't let you cancel on people
  • Prep, action items, and history in one place
  • Your private notes stay private, walled off
Who this is for

Built for the forgotten middle.

The brand-new manager

You were promoted last month and nobody handed you a playbook. Start here, before the habits set.

The never-trained veteran

You've led for years on instinct. Something's not clicking and you've never been taught the why. This resets it.

The manager who cares

You want the people on your team to feel seen and to grow. You just want to know how to do it well.

For companies

Train your whole organization.

Ready to give every manager this — plus leadership visibility, the quarterly pulse, and Steven leading the training live? That's the Company tier. Let's talk about what your team needs.

Grow your whole team →

You're not buying a trial. You're joining the founding cohort.

This is the lowest price it will ever be, because you're in before the testimonials roll in. I'd rather earn your trust than dangle a gimmick. Get in, do the work, and if you get stuck, email me and I'll help you make it land. I built this because I believe in it. Come build it with me.

"The title changes. The person doesn't. How you treat people is the real test — and it can be learned."

A real testimonial goes here once the first managers come through.

Before you buy

Questions I get asked.

How long is it?

The foundation runs about 25 minutes of video, and the Aspiring Leader path adds another 15. Most managers get through it over a week of lunch breaks.

It's yours to keep, so there's no clock running on you. Come back to the 1-on-1 chapter the week you actually need it.

How does it actually work?

You buy it, you get a login, and the training is in your portal the same minute. Watch at your own pace on whatever device you've got open — nothing to schedule, nobody to show up for.

The 1-on-1 Starter Kit downloads right away: the question bank, the weekly cadence, your first-1-on-1 script, and the one-page cheat sheet for your desk.

When do the four deeper modules land?

If you take the full library, the written modules — Remote & Hybrid Leadership, Difficult Conversations, Goal Setting, and Meeting Structure — are finished and yours the day you buy. Frameworks, scripts, exercises, all of it usable now.

The videos are being recorded and appear in your portal as they land, at no extra cost. I'm not going to hand you a date I can't keep.

Do I need Around the Table to take the course?

No. The training stands on its own and always will — it's a one-time purchase you keep, and it's never bundled into a subscription.

Around the Table is the optional tool where your weekly 1-on-1s live, on its own separate plan. Plenty of people take the course and never touch it.

Can my company buy this for my team?

Yes. Putting a group of managers through it together is a conversation rather than a checkout — there are group rates, and I run facilitated sessions off the same material.

Email me at steven@beyondjustleadership.com and tell me how many managers you've got.

Founding pricing — first 100 members

Lead deeper. Lead people. Lead well.

Start the training for $49, or lock the full library for $199. Founding pricing closes when the first 100 seats are taken.

Get the foundation — $49 Get the full library — $199

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